Hi, I’m Natalie, and I’m an author, self-publisher, blogger and podcaster. I’ve been inspiring and teaching people online for over 14 years, and I’m the founder of Baggage Reclaim, a self-help blog aimed at helping people break the patterns that block them being in loving relationships and having healthy self-esteem.
I’m on a mission to help as many people as possible to help themselves to quit people pleasing, a toxic habit that erodes our mental health, sense of self, relationships, creativity – everything.
My journey from emotionally unavailable people pleaser with a chronic illness and bleak outlook, to raised self-esteem, a loving relationship, healthier relationships with family, motherhood and branching out on my own creatively, has served as an inspiration to millions of people over the years. I’m living proof that despite trauma and abandonment in childhood, along with years of hating and doubting myself, that we can go on to do the things that at one point, we thought would have to wait until we’d ‘fixed’ ourselves and were ‘perfect enough’.
Losing my father in March 2017 served as a new awakening for me. Whisperings, niggles, being unsettled, and a desire to expand kept calling my attention, sometimes in painful ways. I felt lost and confused. With time on my hands to grieve and explore, I kept looking for signs. Nothing jumped out at me so I decided to ‘get back to work’ after several weeks of discovering that I could indeed do less and feel far more fulfilled than when I was frazzled trying to do ‘everything’.
One day in June 2017 as I stood in the shower (great place for inspiration by the way), I realised that what lights me up, what I can’t get enough of, and where I feel a calling, is around the epidemic of people pleasing. Just like back in August 2005 when I paid attention to the fact that I kept being sought out for advice and that people took inspiration from how I overcame my past and various challenges, thirteen years on, I’m in the same place. This time, though, it’s about guiding people on how to own themselves and how to work with their intuition and authenticity to lead happier, more harmonious lives.
The funny thing is that it took a year from my light bulb moment to begin birthing this work — and that experience in and of itself is packed full of learning moments that I’ll share.
I have a hell of a lot to say about our relationship with our inner self and how that, and specifically, the people-pleasing habit, significantly impacts our relationship with everything. From creativity to money, to career and business, to how we parent, how much we struggle to meet our goals and, of course, to whether we create healthy boundaries in the first place. I’m frequently asked to put on my ‘Baggage Reclaim hat’ and help people figure out their confidence, creativity, career and business potholes, and I have to pay deeper attention to this.
My mission is to help as many people as possible to help themselves to become more of who they really are.
I want to do my little bit in the world to help people heal and to spread compassion and light. I believe that women have an unparalleled opportunity to leave their footprints. Let’s seize it.
Natalie Lue is a thought leader on relationships and human behaviour. Her no-nonsense yet compassionate and humorous take has garnered her a following in over 140 countries. Her self-published books, including Mr Unavailable and the Fallback Girl, The No Contact Rule and Love, Care, Trust & Respect, have sold 115K+ copies. Drawing on lessons and observations not just from her own personal transformation from low self-esteem and a penchant for emotionally unavailable men, but from wisdom gleaned from observing interpersonal relationships and the many stories people share with her, she’s become a go-to source for self-help that doesn’t feel or look like self-help and her message applies in all areas of life.
She is the founder of self-help blog, Baggage Reclaim as well as the original founder of Bambino Goodies, the kids’ lifestyle blog. Born in England, raised in Dublin, Ireland, she’s based in South East London with her husband, two daughters and crazy cockerpoo. A full-time blogger for over a decade, in her previous career, she worked in advertising. Her current work centres around people pleasing, mindfulness and creativity. The relationship columnist for In The Moment Magazine, she speaks at events like The Mindful Living Show, Blogtacular, Subjectivity UK and Digital Women’s ‘Missing In Action’. A 90s raver at heart with a love of reading, journaling, yoga, travel and design, she’s been wheat-free for eight years and started running in 2018 –and completed the London Marathon four months later.